Children's Products

Encourage Good Brushing Habits With FireFly Oral Care Products for Kids! {Review & Giveaway}

3:20 PM

My daughter has been actively and seriously brushing her teeth for over a year now. When she was really young, I would help brush her teeth but it wasn't a priority at the time. Now that she is bigger, she has officially had her very first dental appointment this past spring and is brushing all the time. Her teeth are beautiful, but she will need braces when she is older due to a huge overbite. Her little brother has been brushing his teeth right along side of her for over a year and as much as he dislikes it, I know it is important for him. Making teeth brushing fun has always been my goal...I go out of my way to buy fun toothbrushes and toothpaste for them and I always try and keep the experience positive.
FireFly is a company that has really dedicated their entire existence to kids and to keeping teeth brushing FUN. I was made aware of this company a while back, but somehow didn't follow through and investigate more. Until today. :) FireFly makes fun toothbrushes and toothpaste that will attract just about any child and encourage good brushing habits. I am especially excited about their NEW Ready Go Brush and Foam Toothpaste that has provided some serious fun for my children. Before I continue though, here is a bit more about this company...

Dr. Fresh is the creator of the FireFly® toothbrush, the number one selling kids’ toothbrush in the country. We are privileged to say our flagship product has helped children to develop excellent lifelong oral care habits, and proud that we can also help reverse the childhood cavity epidemic in our country.

Our products are always built on an ongoing dialogue with kids and families, and that is why we pride ourselves on being an “idea factory,” not just a manufacturer of oral care products. Three years ago, we established our annual “Be A Dental Inventor” contest for elementary school children. The contest has become a much anticipated element of February’s National Children’s Dental Health Month, and the entries are an ongoing source of inspiration for us. When a child’s imagination is fired, the world is a richer place. And we remind ourselves of that every day by keeping the fantastic toothbrush drawings we receive on the walls at our headquarters.

Through our contest and many other outreach programs, as well as our products, we at Dr. Fresh seek to engage and to educate, and to provide practical and affordable tools and solutions that work every day to combat childhood cavities.

Cavities are NO fun and thankfully, my daughter had none at her very first dental appointment. Sadly, some children (like my brother) have very soft teeth and are prone to cavities. If you have a child like this then you want to be even more vigilant in enforcing good oral care habits at a very young age. I was excited when FireFly reached out to me to gauge my interest in their products! I of course, accepted and am thrilled to introduce them to you today!
So, for this review I was sent three FireFly Ready Go Light Up Brushes and two tubes of the FireFly Fluoride Foam Toothpaste. These toothbrushes come in a variety of fun characters (Spider Man, Angry Birds, Strawberry Shortcake and many others) and are designed to keep a child brushing their teeth for a full 2+ minutes.
These toothbrushes are awesome. Have you ever wondered just how long you should brush your teeth? This nifty toothbrush has a built in timer and it actually lights up as the child brushes. It looks just like a stop-light! The bottom light is green and they start brushing then. When the yellow light comes on that means they are halfway done. Red means that they can stop! I love this idea and think that brushing thoroughly is so important. Another nice feature of these brushes is that they have a suction-cup base to keep them standing nicely between uses. I really love this feature of children's toothbrushes.
This toothpaste is a Fluoride toothpaste, which is why the recommended age is 3-12. By this age, your child should know to NOT swallow their toothpaste. When my children were younger, I used fluoride-free toothpaste just to be safe because they swallowed alot of toothpaste during those early years. Now that they are older (5 and 3), they know better and do a great job! I was sent the Angry Birds Fluoride Foam Toothpaste as well as the Barbie Fluoride Foam Toothpaste and this is so much fun to use! Simply squirt some into the child's mouth and they can brush, brush, brush. :) Foam is fun. :)
I will say that I really do not like "character" toothpastes/toothbrushes and was glad that I was sent a plain pink toothbrush. When it came time to have Hannah try out her new toothbrush, she was VERY excited because hey, we like pink. :)
First, we squirted some of the foam into Hannah's mouth. This Barbie Fluoride Foam Toothpaste is Bubblegum flavored and she always likes that taste. What I like about this style of toothpaste is that you aren't gooping toothpaste onto a toothbrush and you can use as little or as much as you want. We used about three small pumps.
Next, you get your handy-dandy light-up toothbrush, press the button and brush brush brush while the light is green. I left Hannah in the bathroom while I went and did something and she brushed until the light turned red! This is great because it means she was able to follow the "cues" of the toothbrush and brush for the recommended amount of time without me telling her when to stop. Watching the lights change gives them something to do while they brush...which is nice. :) She NEVER used to brush her teeth in the morning and evening but now, she does just because she LOVES this toothbrush and can do it all by herself. No twisty caps to get off, no balancing the toothbrush on the sink while trying to squeeze the toothpaste onto the bristles and easy peasy brushing. These are all combinations that make for a very positive brushing experience.
So needless to say, my daughter loves her new kid-friendly toothbrush and toothpaste. :) It has been a huge hit and is even more of a blessing to me as it encourages her to care for her teeth without me standing over her telling her what to do.

FireFly also carries mouthwash as well as manual and battery-powered toothbrushes in a plethora of styles, characters, colors and flavors. The Foam Toothpaste retails for $2.99 (available at Walgreens, Target,, and other drug and mass retailers) and the Ready Go Brushes retail for $3.99 (available at Target, Kroger, Meijer, and

So, there you have it! Brushing little children's teeth made simple with FireFly. I am very impressed with the brushes and foam toothpaste I was sent and would strongly encourage parents to check out their products today. If you struggle with you child when it comes to brushing their teeth, FireFly can take all the fear and boredom away...just try it and you will find that you and your child will love it!
FireFly has offered to giveaway an Angry Birds FireFly Ready Go Brush and Fluoride Foam Toothpaste to one of you! Here are your easy entry options into this giveaway...
a Rafflecopter giveaway
Disclaimer: I received no monetary compensation for this post. I did receive free FireFly products for review purposes. All quotes and stock photos are from the FireFly website and email. Prize is being provided and shipped by the sponsor. This blog is not responsible for lost, stolen or damaged prizes. All thoughts and opinions are 100% mine.

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  1. I would also like the FireFly Kid's Flossers


  3. We'd love to have the strawberry shortcake light up toothbrush.


  5. I like the Hello Kitty one.
    Thanks for the chance.

  6. I would like to pick up one of their travel kids.

    nomfreebies at hotmail dot com

  7. I like the Hello Kitty Light up toothbrush!


  9. The SmileGuard Firefly Dental Hygiene Kit would be great for the kids!

  10. The strawberry shortcake brushes

  11. I like the angry bird mouthwash.

  12. I would love the Spiderman Lightup Toothbrush for my son.

  13. I would like to try The Spiderman Light Up Tooth Brush!!
    ptavernie at yahoo dot com

  14. I like the Spiderman light up brush.

  15. I like the Hello Kitty Suction Cup Travel Kit with Toothpaste

  16. I would love their Strawberry Shortcake Firefly Light Up Toothbrush.

    Eileen B.

  17. I also like the Hello Kitty Suction Cup Travel Kit with Toothpaste would be great for short trips.

  18. Another product I would like my kids to try is the Firefly Angry Birds Mouthwash.


  20. Firefly Original 2PK Light Up Timer Toothbrush would help with the timer :)

  21. The light up toothbrush is nice.

  22. I like the batman firefly toothbrush

  23. I would also love to try the spiderman light up brush
    susansmoaks at gmail dot com
    tony l smoaks on rafflecopter

  24. I would most like to try the Hello Kitty Mouthwash.
    Laurie Emerson
    lauraemerson17 at yahoo dot com


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